Monday, December 14, 2009

What's The BIG Idea?

By Sally YoungEmail yo-sal@cox.net

BURIDAN'S ASS

Somehow, two-thirds of Americans got sucked into the gravity well of theoverfed, and came back out, McDonald's-plumped and super-sized. Everybodyknows what to do about weight gain - diet and exercise - but the chokepointis in actually doing it. Like Buridan's ass, who died in front of a bucketof food and a bucket of water because he couldn't decide if he was hungrier or thirstier, the morbidly obese stutter in the face of self-help.

Weight control is had not so much by doing everything right, but by notdoing anything wrong: donuts for breakfast; fast food lunches; night timesnacking; riding when you could be walking; hiring out DIY jobs when the exercise would do you good. It's a sure-fire way of going from breathing to a toe ticket, while adding to our record high weight-related medical costsof $147 billion.

If you want something done epically, you have to do it yourself. This year, Virgin Galactic took nine space tourists to weightlessness. For the rest ofus, there's Virgin Health Miles. Fit or not, you can exchange miles walked or ran for points that count toward gift cards to major retailers, e.g.,Target, Amazon.com. Learn more: http://www.virginhealthmiles.com/

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